The Operational Drag Extraction System

PRIVACY POLICY

operational-drag.com

GEMA Market Insights FZCO

Last updated: April 28, 2026

1. Introduction

GEMA Market Insights FZCO ("we," "us," or "our") operates the website operational-drag.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or engage with our services.

By accessing or using the Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide when you:

Submit an application or inquiry form on the Site
Book a strategy or discovery call
Contact us via email or any other communication channel

This information may include:

Full name
Email address
Business name and website
Phone number
Information about your business and goals

2.2 Information Collected Automatically

When you visit our Site, certain information is collected automatically, including:

IP address and approximate geographic location
Browser type and version
Device type and operating system
Pages visited and time spent on each page
Referring URLs
Date and time of your visit

This information is collected through cookies, pixels, and similar tracking technologies.

2.3 Information from Third-Party Platforms

If you interact with our advertisements on platforms such as Meta (Facebook/Instagram), we may receive limited information from those platforms in accordance with their own privacy policies, such as ad interaction data and aggregated audience insights.

3. How We Use Your Information

We use the information we collect for the following purposes:

To respond to your inquiries and schedule discovery calls
To assess whether our services are a suitable fit for your business
To deliver our services to clients who engage with us
To send relevant communications about our services, updates, and resources
To improve and optimise the performance and content of the Site
To run and measure the effectiveness of advertising campaigns
To comply with legal obligations
To protect the security and integrity of our business and users

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA) or United Kingdom, we process your personal data on the following legal bases:

Consent: Where you have explicitly provided consent, such as submitting a form or opting in to communications.
Legitimate Interests: To operate and improve our business, communicate with prospects, and run advertising in a way that does not override your rights.
Contractual Necessity: Where processing is required to deliver services to you as a client.
Legal Obligation: Where we are required to process data to comply with applicable law.

5. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to enhance your experience and gather analytics data. Types of cookies we use include:

Essential cookies: Required for the Site to function properly.
Analytics cookies: Help us understand how visitors interact with the Site (e.g., Google Analytics).
Advertising cookies: Used to deliver and measure relevant ads on third-party platforms such as Meta.

You can control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of the Site. By continuing to use the Site, you consent to our use of cookies as described in this policy.

6. Sharing Your Information

We do not sell your personal information. We may share your information with:

Service providers: Third-party vendors who assist in operating the Site and delivering our services (e.g., CRM platforms, email tools, scheduling software, hosting providers). These parties are contractually obligated to handle your data securely and only for the purposes we specify.
Advertising platforms: Aggregated or anonymised data shared with Meta and similar platforms for ad optimisation. We do not share personally identifiable information with advertisers without your consent.
Professional advisors: Legal, financial, or compliance advisors where necessary.
Law enforcement or regulatory bodies: Where required by applicable law, court order, or to protect the rights and safety of our business or users.
Business transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction. You will be notified of any such change.

7. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including to meet legal, accounting, or reporting requirements.

Inquiry and application data is retained for up to 24 months following your last interaction with us. Client data is retained for the duration of the engagement and for a reasonable period thereafter.

You may request deletion of your data at any time by contacting us at the details provided in Section 11.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction. These measures include secure data storage, access controls, and encrypted data transmission where applicable.

No method of transmission over the internet or electronic storage is 100% secure. While we take data security seriously and take reasonable steps to protect your information, we cannot guarantee absolute security.

9. International Data Transfers

GEMA Market Insights FZCO is incorporated in the United Arab Emirates. If you are accessing the Site from outside the UAE, your information may be transferred to and processed in countries with different data protection standards than your country of residence.

Where we transfer data to countries outside the EEA or UK, we ensure appropriate safeguards are in place in accordance with applicable data protection legislation.

10. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Right to access: Request a copy of the personal information we hold about you.
Right to rectification: Request correction of inaccurate or incomplete data.
Right to erasure: Request deletion of your personal data, subject to certain legal conditions.
Right to restrict processing: Request that we limit how we use your data.
Right to data portability: Request that we provide your data in a structured, machine-readable format.
Right to object: Object to processing based on legitimate interests, including direct marketing.
Right to withdraw consent: Where processing is based on consent, withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us using the details in Section 11. We will respond within 30 days of receiving your request. We may need to verify your identity before processing your request.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

GEMA Market Insights FZCO

Website: www.operational-drag.com

Email: info@operational-drag.com

If you are located in the EEA or UK and believe we have not addressed your concerns adequately, you have the right to lodge a complaint with your local data protection authority.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this policy.

We encourage you to review this policy periodically. Continued use of the Site after any changes constitutes your acceptance of the updated policy.